Cherish Flieder is a licensed illustrator and designer whose work explores a variety of visual themes with a touch of optimistic realism and playful whimsy.
She is the founder of Cherished Solutions, llc., an illustration and design studio at the foot of the Rocky Mountains in Golden, Colorado. She and her team assists publishers, manufacturers and other niche businesses with art services and thoughtful print and web marketing strategies. Cherished Solutions, llc licenses art brands, Painting for Life, Been Cherished and Something to Cherish. Their work has been featured in international art licensing magazines Total Art Licensing and Art Buyer.
My passion is art. I believe that beautiful things happen when form and function embody concept, color and texture. My greatest joy comes from helping people realize their visions. I am addicted to learning and problem-solving. I aim for beauty and excellence in everything I do.
Growing-up to be an Artist
Cherish is the firstborn to parents who dedicated their lives to raising and adopting special-needs foster kids. Her childhood was always full of excitement with at least six kids around at any given time to play with and love.
She began sketching, painting, drawing and creating innovative products as a small child. Her first art brand, gallery and store was developed in her bedroom when she was about five years old, it was called “Bluebird’s Hide Out.” Those years were the beginning of her love for developing art products for market. She feels very blessed to do this today as a “grown-up” and she teaches aspiring artists she meets that they too should never give up on their dreams. Because, life is short and the moments we live should be cherished.
Passion for Learning and Teaching
In four years time, Cherish Flieder earned two packed BFA degrees. Cherish graduated Summa Cum Laude in illustration, painting, and design at Rocky Mountain College of Art & Design and Colorado Christian University where she also earned degrees in Leadership, French and Biblical studies.
Since 2008, Cherish has been teaching adjunct at Rocky Mountain College of Art & Design. Her courses cover advanced digital painting techniques in color and design theory, advanced digital image creation and digital painting. She also teaches the latest Internet marketing skills in her very popular course titled “Illustration Web Portfolio.”
Publishing
Cherish won a silver Evvy award for the children’s book What Would You Like To Do Today?, written by Larry Grizzell and co-illustrated with her artist husband, Benjamin Hummel. They also recently completed illustrations children’s poems called Prayer Posies written by Barbee Lux. She has also designed covers, layouts and marketing packages for many other titles. She has helped get many books get to market successfully managing them from initial concept to bookstore shelf.
Professional Organizations
She is internationally recognized for her leadership in establishing the core online group for art licensing professionals on LinkedIn at ArtOfLicensing.com. Cherish is long time member and former Vice President for the Colorado Alliance of Illustrators. She is professional member of the Society of Children’s Book Writers & Illustrators, the Craft & Hobby Association and the Colorado Watercolor Society.
Fashion into Licensing
Cherish comes to run her own art, design and licensing studio after many years in the fashion industry where she worked directly with golf fashion powerhouse and PG USA CEO, Nancy Haley. During that time Cherish created custom designs for Tehama (Clint Eastwood’s private golf club label) IZOD G (a licensee of Phillip Van Heusen Corporation) and the Arnold Palmer brand, generating several thousand designs that were used as print patterns, embroideries, catalog illustrations, creative die cut packaging and promotions as well as many different visors, jackets, golf apparel, handbags and belts. She oversaw the design, illustration and production of numerous color precise, catalog projects. She also helped develop and maintain several successful multi-million dollar marketing programs including a specialized program for IZOD G’s ZONE:FX, and spearheaded graphics work for various special partnership projects with companies including Disney Golf Resorts, The Rose Bowl and The Orange Bowl. Cherish designed an e-marketing campaign that helped to virtually distribute an IZOD spot shown during Superbowl XL to over 1.5 million viewers. Cherish also carried out visual marketing efforts for IZOD G ROCKS concert series bands Black Crowes, Alice Cooper, and Huey Lewis.
Some of the organizations Cherish has worked with or partnered with:
AC Publications Group LLC, Adventures Galore Publishing, Andrews McMeel Publishing, Be Your Own You (BYOU), Carlos Santana, CBAmerica, CK Media, Creative Impressions, Embassy Suites, FrameChangers Media, Five Smooth Stones Publishing Inc,. Havern School, Heartfelt Creations, Imagin Publishing Company, Inner Fire Ministries, Krause Publications, Minor Street Press, NavPress, Philip J. Steele Arts Education Foundation, Renaissance Ribbons, Rocky Mountain College of Art & Design, Seven Ox Press, and Tim and Beverly LaHaye.
