A few days ago, I was connecting with my art licensing friend Phyllis Dobbs online and she followed up by e-​mailing me some wonderful news! She is currently preparing to present a new seminar along with two other very successful art licensing artist friends of mine, Karen Embry and Brenda Pinnick.

You see, she explained that there are so many new things that have shifted in the last few years concerning the business of art licensing that they felt the urgency to put together this affordable seminar. They are going share some cutting-​edge insights into the inner-​workings of how to make your art licensing business really work, based on their combined $200,000+ investment and years of experience!

Some of the things they are going to share with participants:

• How to approach and present yourself to a manufacturer
• Creating licensable art
• Marketing mate­rials — must haves
• How to prepare and present a port­folio — what manu­fac­turers expect to see
• Deliverables– what manu­fac­turers will expect from you
• Investing in your business
• Defining and finding your place in the crowded field of licensing
• How color and trends relate to your business
   – the impor­tance of color, plus, trends vs. fads
• How to wear a business hat and still be a “nice girl”- when and how to say “no” to bad deals, plus, let’s talk about money.

In our new, global market­place, the need for unique, inspired art & design continues, however, the playing field has dras­ti­cally changed in the last few years. While art and design remain at the core, there are new expec­ta­tions and new chal­lenges you need to under­stand before investing your time, energy and money into marketing your creative works and your brand.

You won’t want to miss this business building seminar hosted by three successful art & design licensors! Karen, Phyllis and Brenda each have been the recipient of the pres­ti­gious Plaid New Horizons award, have over 50 cumu­lative years of working in art licensing and marketing, and are currently licensing their work in many cate­gories such as home goods, stationery, rugs, textiles, tabletop, gifts and crafts. Each of them exhibit in varying venues including Surtex, America’s Mart, CHA & The Licensing Show. You will receive first hand advice, insider infor­mation and tips, along with the chal­lenges posed in the new, art licensing arena. The topics covered will be an invaluable resource for your business!

For your conve­nience, here is a PDF with all the details.
You can also, visit Brenda’s, Karen’s, or Phyllis’ blog with more info.

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Plus, as the Founder of ArtOfLicensing.com, I have some VERY exciting news and goodies that I will be unveiling at this event concerning upcoming member benefits and opportunities!

See you in Anaheim!
~Cherish